I-Forthing Ibonisa Izimoto Ezinkulu V9 Embukisweni Wezimoto waseMunich, Igqamisa Ukukhanga Kwemikhiqizo Yezimoto YaseShayina

Muva nje, umbukiso wezimoto wamazwe ngamazwe ka-2025 eJalimane (IAA MOBILITY 2025), owaziwa kakhulu ngokuthi umbukiso wezimoto waseMunich, uvulwe kahle eMunich, eJalimane. I-Forthing ibonakale kahle ngamamodeli ayo avelele njenge-V9 ne-S7. Kuhambisana nokukhishwa kwesu layo laphesheya kanye nokubamba iqhaza kwabathengisi abaningi baphesheya, lokhu kuphawula elinye igxathu eliqinile phambili esulweni lomhlaba wonke le-Forthing.

Umbukiso Wezimoto iMunich, owaqala ngo-1897, ungomunye wemibukiso yezimoto emihlanu ehamba phambili emhlabeni kanye nombukiso wezimoto onethonya elikhulu, ovame ukubizwa ngokuthi “i-barometer yemboni yezimoto yomhlaba wonke.” Lo mbukiso walo nyaka udonse izinkampani ezingu-629 ezivela emhlabeni wonke, ezingu-103 zazo ezazivela eShayina.

Njengomkhiqizo wezimoto waseShayina omele, lokhu akusikho okokuqala iForthing ifika eMunich Motor Show. Kusukela ngo-2023, iForthing yabamba umcimbi wokuqala womhlaba wonke wemodeli ye-V9 embukisweni, yaheha abathengi abangochwepheshe abangu-20,000 zingakapheli amahora amathathu nje kuphela kusukela kusakazwe bukhoma emhlabeni jikelele. Kulo nyaka, ukuthengiswa kweForthing emhlabeni wonke kufinyelele ezingeni eliphezulu kakhulu, ngokunyuka konyaka nonyaka cishe ngo-30%. Le mpumelelo evelele inikeze ukuzethemba kokuba khona okuqinisekisiwe kweForthing eMunich Motor Show kulo nyaka.

Imakethe yezimoto yaseYurophu idume ngezindinganiso zayo eziphakeme kanye nezidingo zayo, isebenza njengesivivinyo esibalulekile samandla aphelele omkhiqizo. Kulo mcimbi, iForthing ibonise amamodeli amane amasha - i-V9, i-S7, i-FRIDAY, kanye ne-U-TOUR - endaweni yayo yokuma, iheha inani elikhulu labezindaba, ontanga embonini, kanye nabathengi abavela emhlabeni wonke, bebonisa amandla aqinile emikhiqizo yezimoto yaseShayina.

Phakathi kwazo, i-V9, i-MPV entsha yamandla e-Forthing, yayisivele yethule uchungechunge lwayo olusha lwe-V9 eShayina ngomhlaka-21 Agasti, ithola impendulo edlula kakhulu okulindelwe, ngama-oda adlula amayunithi angu-2,100 zingakapheli amahora angama-24. Njenge-"MPV enkulu ehlanganisiwe," i-V9 iphinde yathola umusa omkhulu kubasebenzisi baseYurophu nabaseMelika embukisweni waseMunich ngenxa yamandla ayo akhethekile omkhiqizo abonakala "ngenani elingaphezu kwesigaba sayo kanye nokuhlangenwe nakho okuphezulu." I-V9 inakekela kokubili ukuhamba komndeni kanye nezimo zebhizinisi, ibhekana ngqo namaphuzu abuhlungu abasebenzisi. Ibonisa ukuqongelela kobuchwepheshe kanye nokuqonda okunembile kwemikhiqizo yezimoto zaseShayina esigabeni se-MPV, okubonisa nokuthi i-Forthing iyakhanya esiteji somhlaba ngobuchwepheshe bayo obukhulu kanye nekhono lomkhiqizo elivelele.

Ukwanda komhlaba wonke kuyindlela engenakugwenywa yokuthuthukiswa kwemboni yezimoto yaseShayina. Kuqondiswa isu layo elisha lomkhiqizo, ukuguquka kusuka “ekuthunyelweni komkhiqizo” kuya “ekuthunyelweni kwe-ecosystem” kuyimbangela eyinhloko yemizamo yamanje yeForthing yokuhwebelana kwezwe. Ukwenziwa kwendawo kuseyingxenye ebalulekile yokuhwebelana kwezwe – akukhona nje “ukuphuma” kodwa futhi “nokuzibandakanya.” Ukukhishwa kwesu laphesheya kwezilwandle kanye nohlelo lwenhlalakahle yomphakathi kulo mbukiso wezimoto kuwukubonakaliswa okucacile kwale ndlela yamasu.

Lokhu kuhlanganyela eMbukisweni Wezimoto iMunich, ngokusebenzisa “umdlalo ophindwe kathathu” wokubonisa amamodeli abalulekile, ukuqhuba imikhosi yokulethwa kwezimoto, nokukhipha isu laphesheya kwezilwandle, akusebenzi nje kuphela njengokuhlolwa komhlaba wonke kwamandla omkhiqizo weForthing kanye nomkhiqizo kodwa futhi kufaka umfutho omusha ezinhlotsheni zezimoto zaseShayina, kuthuthukisa ukuzivumelanisa nezimo kwazo kanye nokuncintisana okuphelele emakethe yezimoto yomhlaba wonke.

Phakathi negagasi lokuguquka embonini yezimoto yomhlaba wonke, iForthing ithuthuka ngokubambisana nabalingani emhlabeni wonke ngesimo sengqondo esivulekile, esibandakanya wonke umuntu kanye namandla omkhiqizo aqinile, ihlola izindawo ezintsha embonini yezimoto. Isekelwe emkhubeni womhlaba wonke wamandla amasha, iForthing izoqhubeka nokugxila ezidingweni ezahlukahlukene zabasebenzisi emazweni ahlukahlukene, ijulise ubuchwepheshe bayo kwezobuchwepheshe, imikhiqizo, kanye nezinsizakalo, futhi iqinise ukwakheka kwayo kwamasu emhlabeni wonke, ihlose ukudala okuhlangenwe nakho kokuhamba okuhlakaniphile, okukhululekile, kanye nekhwalithi ephezulu kubasebenzisi emhlabeni jikelele.